Monday 3 October 2011

Marketing your own business.




Starting up a business can be risky, There is always a huge possibility that it will fail. As the famous saying goes " You must spend money to make money" ,That is precisely what entrepreneurs should do. One of the main things that could help a business become recognized and successful is to promote it.

 According to Michael Masterson, the editor of Early to Rise , business doesn't happen until you have made your first sale. The best way to establish itself in the market is to offer a popular product at a much lower price to compete with the old and more experienced businesses. It is important to select a business that would go on without you having to constantly supervise. Before starting a business,one must research about it and know how much money they are willing to incest and lose in this. 


The Brand image must represent the business accurately so people would not be confused as to when this business is about or what it does. The major thing to do to promote tour business is to place advertisements where people would notice them, whether its by TV,Magazines or billboard ads. When advertising, it is important to be clear about what this business is to avoid any confusion,you must deliver a clear message to the audience. Free gifts is also a way to promote our business and to get the costumer to come back after they have tried your product and want more of it or are curious about the other things you produce.

Having contacts in the market would definitely be a plus  to your business. When starting out, you should do some free charity work or some low cost deals to spread your name.Later on,more clients will come pouring in. Last but not less in importance,is every business should be listed in the business directories or yellow pages so they could be easily found by clients.




 http://www.sitepoint.com/business-8-steps-success/

http://make-your-marketing-work.blogspot.com/2007/05/how-to-make-yourbusiness-work.html

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